Jordan Brand and Howard University have entered into a 20 Year partnership. The collaboration hopes to improve Howard University’s sports department, open up new avenues for recruiting, and encourage a new generation to strive for greatness.
“Howard University and Jordan Brand share a legacy of excellence and deep commitment to the Black Community. As a HBCU graduate, I understand the educational impact an institution like Howard University has. We are proud to partner with Howard University and see the growth in Black talent on the field and well beyond it,” says Craig Williams, Jordan Brand President.
“This partnership amplifies the culture of champions we are building at Howard,” says Kery Davis, Athletic Director for Howard University. “After winning multiple MEAC Championships last year we are poised to continue with Jordan Brand by our side.”
Aside from the collaboration with Howard University, Michael Jordan and Jordan Brand’s $100 million commitment to the Black Community advances the work of groups pushing for systemic change.